LinkedIn Enhanced Ads Targeting Tools: What Marketers Need to Know

LinkedIn Enhanced Ads Targeting Tools: What Marketers Need to Know

By Leave a Comment

This week’s Social Media Marketing Talk Show features guests AJ Wilcox and Jeff Sieh talking about Pinterest business profile and shopping updates and enhanced LinkedIn ads. Pinterest has announced Shop the Look ads in a new collections format and is extending Catalogues in Europe. In addition, they launched Dark Mode, which darkens the Pinterest interface. Meanwhile, LinkedIn is adding more sophisticated audience targeting and reporting functions to Campaign Manager. It also launched a new centralized hub for marketers. This edition of the show has a running time of just over 40 minutes.

Key Takeaways:

  • Guests AJ Wilcox and Jeff Sieh are on the show to discuss what’s new with LinkedIn and Pinterest for social media marketing.
  • On the show, we discuss Pinterest’s new Shop the Look collection ads.
  • LinkedIn announced a new Insights and Research feature which acts as a centralized hub for social media marketers.

“This week, LinkedIn is “taking that up a notch” by adding more sophisticated audience targeting and reporting features to Campaign Manager.”

Read more: https://www.socialmediaexaminer.com/linkedin-enhanced-ads-targeting-tools-what-marketers-need-to-know/

Some of the links in this article are "affiliate links", a link with a special tracking code. This means if you click on an affiliate link and purchase the item, we will receive an affiliate commission. The price of the item is the same whether it is an affiliate link or not. Regardless, we only recommend products or services we believe will add value to our readers. By using the affiliate links, you are helping support our Website, and we genuinely appreciate your support.

Reader Interactions

Leave a Reply

Your email address will not be published. Required fields are marked *