Augmented Reality (AR) apps that superimpose information from various digital sources over the world that users see around them are creating a new emerging marketplace. AR can be a great way to draw in new customers, as the Pokémon Go craze illustrated to many business owners. Investment in AR is projected to explode over the next few years, and this represents a huge opportunity for early adopters. Success in this emerging marketplace will be largely dependent on good local Search Engine Optimization (SEO).
Key Takeaways:
- There is a lot of opportunity that can be had in the world today and people are taking advantage.
- Technology is continuing to change the world that we live in and business that we conduct.
- Marketing your products, or services, to a consumer base is your way of trying to build something.
“This augmented world is an emerging marketplace. And local SEO is the way to be successful in it.”
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